The Magic Behind Christmas Morning: Honouring Walmart Suppliers Who Make the Holidays Special

There are few moments as magical as Christmas morning. As a child, I remember leaping out of bed before dawn, the glow of the Christmas tree illuminating the dark living room. The twinkling ornaments, the gleaming wrapping paper, and the long-awaited day had finally arrived.

Now, as a parent and an associate working in sourcing at the world’s largest retailer, I appreciate the immense effort that goes into creating that magic. While Santa’s elves handle things up north, Walmart works with suppliers worldwide to bring Christmas to life—with products and partnerships we’re proud to showcase.

Get Cozy

Komar Kids LLC is a renowned apparel company established in 1908 and has been a Walmart supplier for over 30 years under our private brand, Wonder Nation. Based in Jersey City, New Jersey, Komar specialises in designing and manufacturing children’s sleepwear, including pyjamas and loungewear for all ages.

Check the List

One of the largest doll manufacturers globally, HK City Toys, is a women-owned business that exclusively sculpts dolls like the My Life As Doll for Walmart. To make packaging more sustainable, these dolls use an open-box format with no plastic coverings or glue, making the boxes fully recyclable.

Put a Bow on It

With 120 years of experience and a broad global reach, IG Design Group helps customers celebrate on nearly every continent. As 75% of Walmart’s wrapping paper is produced in the U.S., IG plays a significant role in our Made-in-America initiative. Together, we’ve explored new supply chain opportunities, innovative materials, and production locations to meet customers’ wrapping needs for years to come.

O, Tannenbaum

Polygroup, the world’s leading producer of artificial Christmas trees, introduced the first-to-market tree made with PET tree tips instead of PVC in 2024. Sold exclusively at Walmart, these trees are designed to last for seasons, reduce toxic waste from PVC, and create a positive environmental impact for generations.

Trim the Tree

The world’s largest Christmas lights manufacturer, Everstar, has partnered with Walmart for nearly 50 years. Named Walmart’s 2020 Supplier of the Year, Everstar contributed to saving 324 million metric tons of CO2 emissions through Project Gigaton.

Deck the Halls

AL Paper, known for its honeycomb paper products, became a sensation this holiday season with its viral paper Christmas tree decorations. Based in India, AL Paper upcycles cotton garment waste for their paper products, significantly lowering water and energy usage, reducing their carbon footprint, and combating deforestation.

We’re thrilled to help Christmas come to life worldwide by connecting customers with the products they want and need, all while supporting businesses that strive to improve their communities. Merry Christmas to all!