George at Asda Unveils 20% Off George Active Fitness Range to Kickstart 2025

As the nation embraces fitness goals for the new year, George at Asda is offering 20% off its George Active fitness range until 30th January. With a focus on affordability and convenience, the 26-piece collection includes at-home fitness solutions perfect for those who prefer to skip the gym. Prices start as low as £2.40 (previously £3.00) with the discount applied.

Shoppers can find essentials like resistance bands, dumbbells, and more:

  • 3kg Dumbbells – Now £9.60 (was £12.00)
  • Step-Up Box – Now £14.40 (was £18.00)
  • Ankle and Wrist Weights – Now £5.60 (was £7.00)
  • Weighted Hula Hoop – Now £8.00 (was £10.00)
  • Weighted Skipping Rope – Now £3.20 (was £4.00)
  • 5kg Weight Bag – Now £20.00 (was £25.00)

Hollie Catley, Fitness Buyer at George, highlighted the importance of making fitness accessible:

“We know many of our customers are embarking on their fitness journeys for 2025, so we’re committed to supporting them. Not everyone is aware of our George Active range, so this is the perfect opportunity to showcase it.”

Introducing Gym Locker – High-Performance Athleisure

In addition to the George Active range, Asda recently launched Gym Locker, an exclusive sportswear brand designed to combine quality with affordability. Ranging in sizes from XS to XXL, Gym Locker offers everything from comfort-fit tops and oversized hoodies to four styles of sculpted leggings engineered for durability, flexibility, and comfort. Prices start from just £7, catering to men and women alike.

Both collections are available online and in selected stores. Customers are encouraged to take advantage of the George Active discount before 30th January. Shop now at George.com or visit selected Asda stores to explore both ranges.