• Retailer reveals best times for customers to shop during the run-up to Christmas
  • Between 8am and 10am, and from 6pm onwards highlighted as best times for shoppers to stock up on all their festives goods

16th December 2022: Ahead of a festive shopping surge, today Lidl GB advises its customers about the optimum time to stock up on all the very best Christmas goods on offer. As the discounter anticipates a spike in shoppers in the run-up to Christmas, today’s update will help customers plan ahead and pick the best times to shop.

In the week leading up to Christmas last year, data found that the quietest times to shop at Lidl was between 8am and 10am, and from 6pm onwards. Meanwhile the middle of the day was the busiest, with stores seeing the highest levels of footfall between 12pm and 2pm. The discounter is expecting to see a similar trend this year as customers visit their local stores to get their festive favourites and all that the Middle of Lidl has to offer.

The supermarket’s sweetest showstoppers include its Deluxe Dark Chocolate & Salted Caramel Cottage and Deluxe 24 Month Mature Christmas Pudding, while its Hortus Clementine Winter Light-up Gin Liqueur or its Elixiris Champagne Montaudon are sure to go down a treat. Not to forget the all-important dinner staples – including fresh turkey, as well as potatoes, parsnips, carrots and spouts, which are priced at just 19p each.

Customers are encouraged to use the Lidl Plus app where they can check how busy their local store is in real-time, allowing them to avoid the festive crowds. The app also offers customers exclusive weekly rewards and discounts for their next shop after they’ve scanned their digital card at the till, with discounts of up to 25% on selected products. And this year, in the spirit of Christmas, the discounter has been offering customers a new coupon every day throughout December, ensuring Lidl GB shoppers get the most bang for their buck. 


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