The B2B clients of Belgian retailer Colruyt Group have been given priority in the introduction of a new food service called SPAR For You.
SPAR For You now gives customers the choice of adding a food area, a tiny market, or smart refrigerators.
The store aims to roll out SPAR For You in more public locations. The first comprehensive SPAR For You, containing all three styles, was put in the Brussels-based pharmaceutical company UCB.
The merchant tested the service recently in a number of locations, such as the smart freezers at the ISS headquarters and SN Brussels Airlines.
“At UCB, we clearly want to grow with the times, and we think it’s crucial that our staff have the required flexibility, especially in their mealtime,” said Brecht Vanthemsche, a facilities specialist.