UK is a significant consumer of fresh produce. According to the latest data from the Department for Environment, the average UK household spent £23.50 per week on fruit and vegetables, accounting for 20% of total food expenditure.
In terms of specific types of produce, the most commonly consumed fresh fruits in the UK include bananas, apples, strawberries, grapes, and oranges. For vegetables, potatoes, tomatoes, onions, carrots, and cucumbers are among the most popular.
The UK also imports a significant amount of fresh produce from other countries, particularly during the winter months when domestic production is lower. Some of the top countries exporting fresh produce to the UK include Spain, the Netherlands, and South Africa.
Overall, there is a growing trend towards healthy eating and a greater awareness of the importance of a balanced diet, which is reflected in the increasing consumption of fresh produce in the UK.
According to the latest data , the UK imported £7.3 billion worth of fresh fruits and vegetables. This accounted for approximately 43% of the total value of fresh produce consumed in the UK that year. Spain was the largest supplier of fresh produce to the UK, followed by the Netherlands and South Africa. The most commonly imported fresh fruits and vegetables included tomatoes, bananas, peppers, citrus fruits, and avocados. It’s worth noting that the COVID-19 pandemic has had a significant impact on global food supply chains, and it may have affected the amount of fresh produce imported by the UK in more recent years.
Supermarkets are a significant source of fresh produce for UK consumers. According to Kantar Worldpanel, in the 12 weeks leading up to April 18th, 2022, UK supermarkets held a 97% share of the grocery market. During this period, fresh produce accounted for 10.5% of the total value of grocery sales, and 10.1% of the total volume of grocery sales in the UK.
Supermarkets in the UK sell a wide range of fresh produce, including fruits, vegetables, herbs, and salads, which are often displayed in dedicated sections of the store. Some supermarkets also offer organic, locally-sourced, and seasonal produce options.
It’s worth noting that while supermarkets are a significant source of fresh produce for UK consumers, other retailers such as independent greengrocers, farmers’ markets, and online delivery services also play a role in supplying fresh produce to consumers.