Supermarkets
Tesco trials in-store measurement technology to monitor digital-screen engagement
Tesco has launched a trial to measure how shoppers interact with digital screens in selected stores, a move that could sharpen the retailer’s in-store communication and media planning as retail continues to embrace data-driven...
Cross-Border Growth: Eastern European Retailers Expand Abroad
Eastern European supermarket chains are taking confident steps onto the international stage. Poland’s leading discount retailer, Biedronka, has extended its operations into Slovakia — marking a significant milestone in its regional expansion strategy. This...
Sourcing and Sustainability: Meeting Consumer Expectations in 2025
Modern consumers are making purchasing decisions with greater social and environmental awareness, and supermarkets are responding with sustainable sourcing and ethical practices. Private labels are evolving from budget alternatives into sophisticated ranges focusing on...
Technology and Transformation: Supermarkets in the Digital Era
Supermarkets are undergoing a technological revolution, transforming both customer experience and internal operations. Digitalisation is now a key driver of growth and efficiency across the grocery industry. Retailers are adopting electronic shelf labels, real-time...
Small Format, Big Impact: Carrefour’s Strategy in Spain and Beyond
Carrefour is adapting its operations to changing shopping patterns by investing heavily in smaller urban stores. The French retailer has recognised that today’s consumers prefer convenience, quick access, and local shopping over large, out-of-town...
Discount and Drive: Lidl’s Ambition in the Spanish Grocery Market
Lidl continues to demonstrate its determination to gain ground in Spain’s competitive grocery sector. The German discounter is expanding its store network with major investments aimed at capturing greater market share from established players....
Kroger and Albertsons: The Consolidation That Never Was
The long-discussed merger between Kroger and Albertsons, valued at around 24.6 billion dollars, may have been blocked, but its shadow still hangs over the American supermarket industry. The proposed deal, which would have created...
UK: Asda and the Return of the Price War
Asda, one of the UK’s largest supermarket chains, continues to face mounting challenges as competition intensifies and inflationary pressures reshape consumer behaviour. The retailer’s market share slipped to around 11.8% in the 12 weeks...
UK: Tesco Strengthens While Inflation Bites
Tesco continues to reinforce its position as the UK’s leading supermarket, with its market share climbing to 28.3% for the 12 weeks ending 5 October 2025, representing a 0.7 percentage point increase year-on-year, according...
Kroger’s Retail Media Strategy: Transforming Advertising for the Modern Consumer
Kroger, one of the United States’ largest grocery retailers, is taking bold steps to redefine its approach to retail media and advertising. Recognising the rapid growth of digital and retail media platforms, the company...
