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Precision Marketing Inside Supermarkets: Global Leadership Report (2026)
1. Executive Overview Precision marketing inside supermarkets has evolved from simple in-store promotions into a sophisticated ecosystem combining loyalty data, digital advertising, in-store screens, mobile apps, and real-time purchase attribution. This system is now...
Tesco Growth Slows to 1% as Supermarket Price War Intensifies
Tesco has reported slow growth of around 1%, as competition in the UK supermarket sector continues to intensify and retailers battle to attract price-conscious shoppers. The modest increase comes as supermarkets engage in a...
Tesco Faces Protest Over Staff Pay Gap and CEO Pay Rise
Tesco is facing protests and growing criticism over the difference between what its chief executive earns and the pay of store workers, after the latest rise in senior pay. The issue is expected to...
Tesco’s ESL Rollout Could Be Worth Hundreds of Millions as Retail Giant Backs Hanshow
Tesco’s decision to deploy electronic shelf labels (ESLs) across approximately 3,000 UK stores marks one of the largest retail technology projects undertaken in Europe and could represent a contract worth hundreds of millions of...
Carrefour and VusionGroup Test Technology That Can Engage Shoppers at the Shelf
By Riad Beladi The future of retail may no longer be online versus in-store. Instead, it could be about bringing digital engagement directly to the shelf, where most purchasing decisions are made. Carrefour and...
Retail Reimagined: Inside the Colorful Future Unveiled at VivaTech Paris
Paris was buzzing with energy and colour as Viva Technology brought together the global retail and startup ecosystem under one roof. The exhibition felt less like a trade show and more like a living...
Carrefour Unveils Major Plastic Reduction Plan as “Alexander Bompard” Releases Video Supporting the Initiative
Carrefour has announced a new large-scale environmental strategy aimed at significantly reducing plastic usage across its packaging operations. The retailer confirmed that the plan targets the elimination of approximately 5,000 tonnes of plastic, marking...
Aldi’s 16 New Stores Set to Intensify Pressure on Britain’s Supermarket Giants
Aldi’s announcement that it will open 16 new stores across the United Kingdom marks another significant step in the retailer’s relentless expansion strategy. While new supermarket openings are often welcomed by shoppers seeking greater...
Why PR Agencies Misread Modern Publishing: The Gap Between “Earned Media” and Commercial Reality
In today’s media ecosystem, tension between PR agencies and publishers has become increasingly visible. On one side, PR professionals frame outreach as “earned media” or “editorial opportunity.” On the other, publishers operate as commercial...
Tesco to Roll Out Electronic Shelf Labels Across 3,000 Stores as SES-imagotag, Pricer and VusionGroup Emerge as Likely Suppliers
Tesco is preparing to roll out electronic shelf labels (ESLs) across around 3,000 stores in what is expected to be one of the largest in-store digital pricing transformations in the UK grocery sector. The...